Which Car Color Will You Choose?

If you’re looking for a new Porsche for sale, why don’t you take a few minutes and look through our inventory of 2016 and 2017 Porsche vehicles online? As you scroll through our generous selection of new Porsche automobiles, you’ll see that our 2017 Porsche models come in a variety of eye-catching colors.

According to a recent study performed by DuPont Automotive, silver is the most popular color in every automotive class with the exception of trucks, SUVs, and minivans. In those categories, white remains the most sought-after color, but silver is a close second in each of those classes.

Robert S. Daily, a color marketing manager for Dupont Automotive, speculates that silver is so popular because it reflects consumers’ “fascination” with technology. He suggests that the chrome cues on laptop covers is proof that people’s obsession with technology has made silver a sought-after choice for car buyers. Daily further suggested that silver is the preferred color for many motorists because it enhances the angular, sharp designs that many new cars show off.

The most popular color for luxury cars like the 2017 Porsche Cayenne is silver. White metallic and white are the second and third most popular color choices for luxury cars. Black used to be the color of choice for premier automobiles, but it is now found on just 8.5 percent of new luxury vehicles.

No matter what color the Porsche car you want is, you won’t be disappointed with it. Our new Porsche automobiles look great and handle wonderfully no matter what color they are. If you’re interested in buying or leasing one of our new Porsche automobiles, visit Tom Wood Porsche to see what color options are available to you. Whether you prefer silver to black, black to white, or blue to red, we have a color scheme that will appeal to you. Stop by our Porsche dealership near Carmel, IN today. 

Date Posted: March 14, 2017